Imagination Technologies (IMG.L) today announced that Sunplus Technology’s latest audio/video processor for automotive applications features advanced graphics enabled by a PowerVR GPU from Imagination. Taiwan-based Sunplus is a leading provider of multimedia IC solutions for the home and automotive markets. Its new SPHE6700 ADAS SoC is targeted at advanced driver assistance systems (ADAS) and around view monitor (AVM) systems.
In addition to the advanced 3D graphics acceleration provided by the PowerVR GPU, the SPHE6700 features support for up to 7-channel D1 or 4-channel HD camera input with full HD video encoder for superior in-car image and video processing, and an embedded AVM engine that converts camera signals into a virtual bird’s eye top view image. With this AVM engine, the chip has more computing power to handle ADAS functions at the same time.
Sunplus Technology Co., Ltd., established in 1990, is a leading provider of multimedia IC solutions for DVD players, portable DVD players, automotive DVD/CD players, car infotainments, audio applications such as karaoke, boombox and soundbar. Meanwhile Sunplus is offering high-speed I/O IP, high performance data conversion IP, and analog IP for a broad range of applications on consumer, portable, and connected devices for Sunplus has been accumulating strong IP technologies on consumer and multimedia segments. Sunplus is headquartered in Taiwan and has service offices in Hong Kong, Shanghai, Shenzhen and Chengdu.
For more information, please visit Sunplus website at http://www.sunplus.com.